H&M is a Swedish mass-market brand of fashion clothes and accessories. Experimenting with mobile technologies, it’s searching for new ways to improve the virtual experience of finding, trying on, and purchasing clothes. One of the examples is the Perfect Fit app. The app is now being tested in Sweden. With the help of Perfect Fit, customers
McDonald’s As one of the world’s best-known fast-food chains, the Italy division of McDonald’s sought to optimize their procurement process and move to manage all of their supplier relationships across the entire supply chain online from selecting their vendors to contract negotiation. They decided to use an online portal to facilitate collaboration and communication between
Changing the way we see logistics – a DHL perspective DHL has successfully carried out a pilot project testing smart glasses in a warehousein the Netherlands as the first step in their Augmented Reality journey. In cooperation with DHL customer Ricoh and leading wearable computing solutions expert Ubimax, the technology was used to implement ‘vision
Leveraging digital technologies to transform the business model and become one of the most successful toymakers Key Facts: The LEGO Group¹ engages in the development, production, marketing, and sale of play materials. It provides toys as well as experiences and teaching materials for children in approximately 130 countries. Founded by Ole Kirk Christiansen in 1932,